As a creative director at Roxo, I got to lead all of the talented creatives on my team. During my time in this position my team had two clients: Kendall Davis Clay and United States Green Building Council, Texas.
Kendall Davis Clay is a small ceramic shop in Fort Worth, TX. Kendall is a one woman show who created handmade ceramics at her home in Fort Worth. She was looking to grow her social media presence while make lasting connections in the Fort Worth community. Together, my team grew her impressions on Instagram from 1,140 per week to 6,860 per week.
Here is some of our work:
takeaway
cards
We created these takeaway cards that Kendall could put in the bag with every purchase she made.
infographic
We created this infographic for Kendall Davis Clay Instagram followers to get a glimpse at her ceramic process.
photography
We brainstormed and executed a holiday campaign for Kendall's Instagram, these are some of the images used.
United States Green Building Council, Texas was a nonprofit client who was entirely volunteer run. They needed us to make them deliverables that could be used all over Texas as well as help teach them how to stay consistent to their brand message.
Here is some of our work:
We created this trade show banner for USGBC to take to all their different events around the state of Texas
These are some pages from a social media toolkit we made for USGBC. This helped their volunteers stay consistent on social media.